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SEO Assistant - Nasty Gal

Job Function:
Marketing
Location:
Manchester
Job Type:
Permanent

Nasty Gal is looking for an SEO assistant to join the team.  Reporting into the SEO Manager, you will be responsible for supporting on the onsite and offsite strategy in all our live markets, delivering SEO campaigns that help drive organic growth.

This role would suit someone with an interest in search engine optimisation, who is looking to develop their career in a fast paced and growing business.

Key responsibilities include:

  • Support in executing an SEO strategy in our core markets to drive traffic, revenue and new customer acquisition
  • Day-to-day optimisation of our category and sub-category pages to improve non-brand organic visibility in the SERPs
  • Perform keyword research in line with key product buys and seasonality to identify new opportunities for growth
  • Copy creation at category page level to improve rankings according to keyword research
  • Assist in developing content marketing activities to maximise campaign performance
  • Report on key KPIs to monitor and develop successful SEO campaigns
  • Ensure SEO practises are innovative and effective in their execution

What we are looking for:

  • Some SEO experience with a previous role in fashion beneficial
  • Knowledge of the core fundamental principles of SEO and its purpose
  • Understanding of recent history of Google algorithm updates
  • Strong copywriting skills
  • Experience utilising the Google suite, including Google Analytics and Google Search Console for digital insight and optimisation
  • Ability to apply SEO knowledge to campaign ideas
  • Passionate for digital marketing and understanding of the newest industry developments
  • Ambitious and driven with the ability to work in a fast-paced environment and to tight deadlines