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Ecommerce Trading Manager - boohoo

Job Function:
Job Type:
Managing the day to day trading activity on the boohoo sites globally.  Lead a team of Ecommerce Executives, Assistants and Visual Merchandiser’s whilst reporting to the Head of Ecommerce this role is responsible for the trading activity on each website which includes UK Australia and USA with further international and device expansion planned.

You will manage the execution of the promotional plan across all websites ensuring all promotional activity goes live correctly and according to plan.

This involves managing the online shopping experience across key global markets delivering against customer expectations and meeting business performance KPIs.

You will be responsible for the overall trading and merchandising all products on the site, ensuring the right product is in the right location at the right time.

A key part of your role will be supporting the launch of new websites working closely teams across the wider business such as IT, Marketing and Merchandising. You will then work with your team to manage the ongoing performance and trading of these websites.

A key part of trading the websites is understanding performance. You will use web analytics tools and work with the Insight Team to monitor performance of all the key elements of the website to understand the success of the promotional activity, making recommendations for change daily.

This role requires a strong commercial flair and strong communication and organisation skills.

Tasks, Duties & Responsibilities 

  • You will have a strong understanding of the trading performance of each website (banner clicks, traffic behaviour, conversion triggers etc) and feed this into the key directional and trade meetings to use as a basis to make decisions around the promotional plan.
  • You will be responsible for the execution of the promotional plan across desktop, tablet, mobile and app devices making decisions as to how best to execute promotions on the website to gain maximum visitor attention and drive sales and conversion.
  • You will manage your team to deliver the promotional plan across the group of websites ensuring all promotional activity goes live correctly and according to plan including performing out of hours, weekend checks and managing the weekend rota.
  • Using web analytics tools and working with the Insight Team, you will monitor performance of all the key elements of the website to understand the success of the promotional programme. Making recommendations for change and feeding this back to other managers, Head of Department and Directors as appropriate.
  • Key responsibilities include merchandising all products to maximise sales and cross-sell/up-sell and site aesthetics, within brand guidelines.
  • You will be responsible for full site audits, ensuring all current stock is displayed online correctly.
  • You will conduct regular competitor activity reviews across both retail stores and online to understand the market place and environment.
  • You will review onsite search behaviour to gain an understanding of keyword queries and manipulate the products within the search pages to drive conversion.
  • You will propose, prepare and monitor AB tests; analyse test results and present findings.
  • You will be responsible for ensuring that user experience is optimum at all times on a day to day basis and consult with the User Experience team on this as regularly.
  • You will mentor your team and organise appropriate training on these analytics tools and ensure your team follow a customer and data centric approach when changing the websites.


Managing the Team 

  • Understands, communicates, and manages employees to achieve the goals of the organisation.
  • Utilises leaderships skills and motivation techniques to maximise employee performance and satisfaction.
  • Monitors the team’s overall service and team work daily and identifies and implements strategies to increase service delivery/productivity.
  • Establishes and delivers effective communication strategies within the department.
  • Leads by example in all work related activities, acting as a role model for employees.
  • Proactively delivers job related training for all department members.
  • Works with the Head of HR to identify wider training needs and to create a departmental training plan.
  • Encourages, develops and manages effective employee relations across all areas of the business.
  • Identifies candidates for succession planning & promotion and brings these to the attention of the Head of HR and Director(s).


What you'll get as an eCommerce Trading Manager

  • Competitive salary based on experience
  • Bonus
  • SAYE share buying options
  • Pension
  • 40% discount on all boohoo group stock
  • On site gym
  • Subsidised restaurant
  • The opportunity to work in a company that encourages engagement and growth!

The Company is committed to equality of opportunity for all applicants including those with criminal convictions. Basic Disclosure Information about criminal convictions may be requested to assist the selection process and will be taken into account only when the conviction is considered relevant to the position. A copy of this disclosure policy is available on request. By continuing with this application you are agreeing to comply with this company policy.