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Senior Copywriter

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Senior Copywriter – Nasty Gal


We are looking for a Senior Copywriter to join the Nasty Gal team. The role will be varied as you will focus on writing all marketing copy across the Nasty Gal site including internationally. Maintaining our identity & brand voice across all copy, providing support across all campaigns, marketing, SEO and trade teams, then contributing to site and editorial copy needs across all sites.



  • Working closely with the marketing team to write engaging copy, which will be used across all marketing communications. Including international variations in appropriate localised tone of voice.
  • Reinforce brand identity through a strong and consistent tone of voice across all marketing content.
  • Provide engaging, concise and functional descriptions for a range of products across the site.
  • Researching trends, looks, fashion buzzwords and competitor tone of voice
  • Support across all areas of marketing across both brand & digital, including SEO & trade team with promotional copy and content updates.
  • Contributing to the onsite blog and other editorial assets as needed.

The applicant:

A key interest in writing with excellent written skills is essential

+ Hard working, committed and able to produce good quality content often to short deadlines.
+ Degree in Writing, English, Communications or relevant experience

+ Strong attention to detail and organised is a must
+ Has an understanding of SEO and the optimization of site content
+ Innate knowledge of the customer (even better if you are one)
+ Excellent spelling and grammar skills required (proficiency in puns is a bonus)