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Affiliate Marketing Executive

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Job Summary:

  • The candidate will be responsible for executing our affiliate strategy on the UK programme

Tasks, duties & responsibilities:

Campaign delivery

Support the Affiliate Marketing Manager with the delivery of the following:

  • Responsibility for the continued growth of the boohoo UK affiliate programme, acquiring new customers at a profitable ROI & striving to be best programme in the fast fashion space
  • Develop, lead and manage long-term affiliate promotional activity plans between multiple site types, achieving agreed targets
  • Regularly report results for campaigns to Affiliate Marketing Manager using Google Analytics & core metrics, making recommendations and adjustments to drive key KPI’s
  • Build, maintain & manage agency & affiliate relationships to the optimal standard – showing the ability to negotiate added value and optimum exposure for all campaigns.
  • Work alongside Assistants & Seniors in team to ensure shared learnings are applied across teams, brands & territories  
  • Suggest & implement new digital innovations in the channel to facilitate growth – working in line with the boohoo test & repeat model – presenting back to management for sign off
  • Take a keen interest in the fashion space – reacting to competitor activity and devising ideas for the brand to stand out & succeed
  • Liaising with other areas of digital & offline marketing, as well as operational areas of the business, to ensure campaigns are timely, on brand & efficient

About the candidate:

  • At least a year’s experience working in affiliate marketing
  • A basic understanding of other marketing channels such as PPC, social & TV advertising
  • Can confidently demonstrate use of reporting tools – such as Google Analytics & Microsoft Excel
  • An enthusiastic, ambitious and driven personality
  • A creative mind – open to, and not afraid to try, new ideas
  • A strong commercial mind, who can spot good opportunities and negotiate to get the best deal on all activity
  • Can build strong relationships quickly and maintain them to a high standard
  • Excellent organisational and time-management skills, with the ability to delegate to the assistant
  • Management & mentoring skills to the assistant and other junior members of the team
  • Ability to work under own initiative or under instruction
  • A team player

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